Look. Look again.

A couple of years back when I first came across Jens Wunderling's At Second Glance, I was fascinated by the idea of being able to 'hide' visual messages within a light source. 

at second glance from sport4minus on Vimeo

So it really was just a matter of time before something like The Rainbow Machine emerged. Et voila, a new form of light-painting! Only instead of having to shake your head at the lights ala Jens, you simply remained still and let long exposure photography capture the magic.

The Rainbow Machine from Amanda Hass on Vimeo